He doesn't claim it's new; in fact, he gives homage and credits the pioneers by name, even the first high-speed photographer in 1851.

http://www.liquidsculpture.com/the_process.htm

Look at his website and the composition of many of them. It's not just about the technique; it's about the artistry - composition, scale, added touches (some humorous) and other aspects that evoke artful images that are serene, playful, funny, odd.