Reminds me of those stories where companies first went into Asian countries and displayed advertising. I think Pepsi advertised in China with 'Come alive! You're in the Pepsi generation', and become something along the lines of 'Pepsi will bring your ancestors back from the dead'. KFC in Japan with "Finger licking good" became "Bite your fingers off". There is also a myth that the translation of the name Coca-Cola became 'bite the wax tadpole' or 'female horse flattened with wax', but I think that was mostly from shop owners translation of the product.
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