In the book "Elements of Cinema" by Sharff, which I've spent far, far too much time studying, he establishes the name for this technique as "moving camera, single take." He refers to it as one of the things that makes up the grammar of film, or something that is unique to the film as an art form, and thus worthy of being studied.

It's actually pretty fascinating if you're into film theory at all, I suggest you pick it up. But yes, it is a bit confusing to some people to hear "single take" because when you're calling out the slates on a set you say "take one" "take two" etc. But that's just the process of production, once a film is actually made and being watched, it would be hard to describe the action with any other term (even calling it a single shot wouldn't properly describe what's occurring). So it is still the best term, and the accepted term.

Two thumbs up for including two of my favorite schools, Radford and American University. Although, really...think about it, where ELSE would AMERICAN University be?