A few more facts about the Big Mac. I worked New Products for McDonald's at the time and was the one responsible for scheduling its national roll out.
1. Most McDonald's buns were caramelized on the grill. The crown and the heel (top and bottom) were so grilled. McDonald's added a conveyor belt toaster to toast the center section of the bun to give it structure so it would not collapse during and disappear once the Big Mac was assembled.
2. The Big Mac at the time of its introduction was wrapped in foil. There were no clam shell containers or boxes at the time. McDonald's did not want the Big Mac to be crushed in wrapping, stacking and bagging so we (I actually) developed a paper board collar that the Big Mac was built in to protect it during wrapping.
3. Over the course of the introduction of the Big Mac, McDonald's went from using no lettuce to becoming the country's largest consumer of ice berg lettuce.
4. Before being named the Big Mac it was called the "Blue Ribbon Burger."
5. At one point the secret ingredient in Big Mac sauce was chutney.
6. There were a number of places selling Big Mac type burgers before McDonald's came out with the Big Mac. I think the Big Mac was modeled more off the Big Boy than the Gino's Giant. However McDonald's was, at one time, intimidated by Gino's whose average unit sales were significantly higher than Gino's
A few more facts about the Big Mac. I worked New Products for McDonald's at the time and was the one responsible for scheduling its national roll out.
1. Most McDonald's buns were caramelized on the grill. The crown and the heel (top and bottom) were so grilled. McDonald's added a conveyor belt toaster to toast the center section of the bun to give it structure so it would not collapse during and disappear once the Big Mac was assembled.
2. The Big Mac at the time of its introduction was wrapped in foil. There were no clam shell containers or boxes at the time. McDonald's did not want the Big Mac to be crushed in wrapping, stacking and bagging so we (I actually) developed a paper board collar that the Big Mac was built in to protect it during wrapping.
3. Over the course of the introduction of the Big Mac, McDonald's went from using no lettuce to becoming the country's largest consumer of ice berg lettuce.
4. Before being named the Big Mac it was called the "Blue Ribbon Burger."
5. At one point the secret ingredient in Big Mac sauce was chutney.
6. There were a number of places selling Big Mac type burgers before McDonald's came out with the Big Mac. I think the Big Mac was modeled more off the Big Boy than the Gino's Giant. However McDonald's was, at one time, intimidated by Gino's whose average unit sales were significantly higher than Gino's