Is there any reason to believe that men and women are blogging in equal numbers? If so, then maybe you can blame sexism. But if there are a lot more men than women who blog, it makes sense that more of the popular blogs would be done by males.
In this case, it makes more sense to blame the cultural factors that make women less likely to contribute than to blame male bloggers for ignoring female bloggers. If you start doing that, you risk making a blogger's gender more important than the quality of his or her content. In a number of the blogs I read, I have no idea if the writer is male or female, but I keep reading because the content is good. Unless the content of the blog is really specific to women, I don't think it should matter who is typing it.
As for media coverage, you can't cherrypick one or two examples of reporters ignoring female bloggers and say there's some kind of systemic bias against women on the Internet. All it proves is that there are at least a few journalists who are ignorant, maybe passively sexist. While it may make sense to think that women are shortchanged, there is simply not yet any serious evidence to assert it.
In this case, it makes more sense to blame the cultural factors that make women less likely to contribute than to blame male bloggers for ignoring female bloggers. If you start doing that, you risk making a blogger's gender more important than the quality of his or her content. In a number of the blogs I read, I have no idea if the writer is male or female, but I keep reading because the content is good. Unless the content of the blog is really specific to women, I don't think it should matter who is typing it.
As for media coverage, you can't cherrypick one or two examples of reporters ignoring female bloggers and say there's some kind of systemic bias against women on the Internet. All it proves is that there are at least a few journalists who are ignorant, maybe passively sexist. While it may make sense to think that women are shortchanged, there is simply not yet any serious evidence to assert it.