Absolute got just what they wanted and more. "it's just an ad" is not what any advertising firm wants you to think when you look at their campaigns...they want controversy. However I don't think they thought it would be this bad....pretty stupid to think it wouldn't royally piss people off. For all of you who say relax it's no big deal, the ad was meant to send a powerful message and to be noticed. Pretty insulting to an entire country of potential customers if you ask me.
In Michigan, the upper penninsula residents refer to the lower penninsula residents as "Fudgies". This origin coming from the fact that hoards of the lower p's come to Mackinaw Island and buy tons of fudge every summer.
Give us a break already! He built this ONE house on hundreds of acres of land. It was thoughtfully and painstakingly planned and built to mesh with the surroundings. Compare that to how neighborhoods are built now.....all the trees, bushes, flowers and grass are completely cleared away. The land is stripped beyond recognition. Then they squeeze as many houses as possible and profitable onto the land. Then they replant tiny trees and generic landscaping. FLW thought about the environment way before it was trendy. Had Falling Waters been built today, the land would have been cleared and a condo complex would be there instead.