In the 1950s, theater owners and movie promoters r...  ...ector William Castle, who understood the value of publicity . Many of Castle’s gags were integrated di...  ...y's Baby, others had learned from his promotional stunts . They continue up to the 21st-century revival of...

A note to companies trying to promote their brand...  ...s bad, just wait until you read these other weird publicity stunts created by major food brands.Link

I'm sure you guys all are familiar with the Sc...  ...at the whole thing was actually just an overblown publicity stunt to help attract travelers to visit the town...  ...re about the trial as well as other irresponsible publicity stunts in this great Cracked article. Link