Reflecting on the development of the selfie photog...  ...ogo of a famous consumer good. When choosing what products to use in the experiment, Mellia looked for Ameri...  ...ugh social media."In a consumer-driven society of product-placement and constant contact through technology," Mellia...

Whether you hate product placement for turning films into brand commercials or think...  ...sumerist has a great look at 12 films loaded with product placement and evaluates the films based on three factors -t...  ...ness of the brand to the film and how obvious the placement is...

Remember the sappy endearing movie You've Got Mail...  ...ten for AOL? Well, that ain't the only example of product placements in movies - check out this list of the 9 most bla...

There's a cunning new marketing strategy in which...  ...k that people dislike and send their competitor's products to that person. This is, allegedly, how Snooki f...  ...s' bags! Call it what you will — "preemptive product placement "? "unbranding"? — either way, it's brilliant, a...