Is it ridiculous? Remember: some people will buy pre-ripped and faded jeans. Don't ask me why, but they do. So maybe the premise of Bert van Son's Lease Jeans has potential:Customers pay a one-off 20 euro fee ($27), cove...
https://www.neatorama.com/2013/02/28/Why-Buy-Jeans-When-You-Can-Lease-Them/
Why Buy Jeans When You Can Lease Them?...
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