Neatorama Posts Tagged "Alan Penn"
Why IKEA Store is a Maze: To Trap Shoppers...

Ever been lost in an IKEA store? It's not your fau...  ...ck up a few extra impulse purchases. According to Alan Penn , director of the Virtual Reality Centre for the B...

https://www.neatorama.com/2011/01/24/why-ikea-store-is-a-maze-to-trap-shoppers/
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