Burger King Offers Free Wi-Fry

In order to promote its barely edible French fries, the American fast food chain Burger King distributed giant and thankfully fake French fries in New York City, Chicago and Los Angeles.

Burger King has a new recipe for what it's calling Satisfries--crinkle-cut fries that are healthier to eat. The ad campaign designed by the ad agency Mother consisted of free wifi nodes that offered passersby internet access and giant foam French fries that probably taste a lot like the real ones. Promoters successfully photobombed the Today show by walking a giant fry into the background of a live broadcast.

You can view more photos in the series here.

-via Foodbeast