How Colonel Sanders Does Comic Con

KFC and Turner Broadcasting are marketing to Comic Con attendees by dressing Colonel Sanders up in various common cosplay getups! Wifi-enabled statues of the Colonel have been placed around San Diego in various costumes, inviting passersby to hook up to the hotspot.

Once you spot one of the Colonels and connect to the wifi, you’ll be directed to a co-branded KFC and Robot Chicken digital hub at www.adultswim.com/KFC to check out KFC and Robot Chicken custom content. If you take a photo with the statue(s) and send it out onto social media withh the hashtag #colonelsanders, you could win a free Robot Chicken t-shirt.

You’ll find a map of where the statues are at the Comic Con blog. Is this genius or just plain insane? I knew met the Colonel a few times, and I bet instead of spinning in his grave, he’s chuckling at this. -via Metafilter