Twitter user @WSBChairman made this map using data from Google Trends. Huge crowds are going to see the new movie about Barbie as well as the biopic of Robert Oppenheimer. There's crossover marketing involved as people blend the two movies. Many people are going to see both films.
But, ultimately, you have to choose which movie to see first even if you are going to watch both. These data might suggest which movie holds dominance in different states. Right now, New Mexico is going hard for the site of Oppenheimer's most famous project. Mississippi, which has never experienced an atomic detonation, is bright pink for Barbie.
-via Terrible Maps