John Lewis Christmas Ad 2021



Just like clockwork, the end of the Halloween season means Christmas shopping is upon us. And every year, the John Lewis Christmas ad campaign sets the standard for holiday advertising that makes you go all verklempt inside. This year's ad offers us a close encounter, a new friend, and an out-of-this-world experience. Science fiction meets Hallmark, as it were. A YouTube commenter said, "Explain the plot of E.T in 2 mins. Oh, but make it set at Christmas.” His classmates are not going to believe this story when school starts again after the holidays. As many years as I have been posting John Lewis Christmas ads, I still don't know what they sell.


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We only have 1 budget. The first store to get it wins the race. That's why some shameless places try an early false start to win the race. Sad to see Xmas before oct the 31th or back to school at the beginning of the summer.... Although I would buy Easter peeps anytime :)
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I've been seeing this shared on Twitter, and without reading the description, I straight up thought it was an ad for the 2nd episode of this season of Doctor Who!
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