Before social media, before iPhones, before YouTube, even, there was Homestar Runner. It was goofy and subversive, but it was funny and innovative. The experimental Flash animation didn't need any promotion because it had no competition on its level. It didn't need search engine optimization because it was shared granularly. If that sounds like jargon to you, what it means is that everyone liked Homestar Runner because it was weird and innovative, so people turned their friends and acquaintances onto it. This video takes a look at how Homestar, Strong Bad, and the other characters took over the early internet to the delight of all who explored the web back when you were desperate to find anything really worth the effort. It succeeded because it was fun, and fun was what we were looking for.
The cartoon survived the demise of Flash. As old (in internet terms) as Homestar Runner is, it's still there, even though the videos are now hosted by YouTube. -via Digg
meh
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