After seeing that Caesar’s paws often get burnt, inflamed, or cut, the designers from RIFRUF immediately realized that their dog needed shoes. However, as they searched for dog shoes available at the market, they did not find any that met their expectations, and so they decided to make shoes on their own. With this, the RIFRUF brand was born.
“Dogs and humans have been companions for over 16,000 years, yet to this day not a single person thought of creating a quality set of dog shoes that function and actually look good – we are here to change that,” the RIFRUF team shares. The shoes are made from custom knitted ‘rufknit’ mesh upper and natural rubber outsoles – the same materials one finds in their favorite human sneakers. Secured with Velcro straps at the heel, the design allows for a custom fit that accommodates most paws while locking the shoe in place.
Being avid dog lovers, the RIFRUF team seeks to represent more than just dog fashion, introducing contemporary design, adaptability, and safety into one sneaker model. “From the dirty streets to the fashion runway, on those hot summer days and cold snowy nights, in the pouring rain and across rough terrain, and from the moment they are born to when their health matters the most, RIFRUF is with your dogs every step of the way,” the company says.
Now Caesar’s paws will always be safe. And the same goes for the dogs that will wear these.
(Image Credit: rifrufqueens/ Instagram)