Pantone has announced their color of the year, or shall we say, colors of the year, because there are two. For the upcoming year, pick the vibrant, uplifting, and optimistic PANTONE 13-0647 Illuminating (which most of us would call yellow), or the very neutral and cautious PANTONE 17-5104 Ultimate Gray. Or use them together, which seems a bit strange, but it's almost 2021, which seems strange in itself.
A message of happiness supported by fortitude, the combination of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating is aspirational and gives us hope. We need to feel that everything is going to get brighter – this is essential to the human spirit.
As people look for ways to fortify themselves with energy, clarity, and hope to overcome the continuing uncertainty, spirited and emboldening shades satisfy our quest for vitality. PANTONE 13-0647 Illuminating is a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power. PANTONE 17-5104 Ultimate Gray is emblematic of solid and dependable elements which are everlasting and provide a firm foundation. The colors of pebbles on the beach and natural elements whose weathered appearance highlights an ability to stand the test of time, Ultimate Gray quietly assures, encouraging feelings of composure, steadiness and resilience.
Okay, if you say so. One commenter called these colors "caution tape" and "sweatpants." -via Boing Boing