1970s Comic Book Shows Ronald McDonald Recruiting Boy Scouts and Girl Scouts

From Flashbak comes a fascinating promotional comic dating back to sometime in the 1970s (WorldCat gives a publication date of 1960, but WorldCat is not always accurate with bibliographic data).

The comic, which was excavated by the ever-fascinating website Comics with Problems, shows Ronald McDonald rounding up juvenile delinquents while out on crime patrol. He delivers them, one by one, to scouting organizations that fit their age and gender. The kids are happier, healthier, and more socially connected as a result.

Yes, Ronald McDonald is a superhero in this comic book.

Like any well-funded superhero, he has a vehicle--a flying hamburger on a plate.

The whole comic book is a captivating look at a bygone culture--an America of 50 years ago. It would be easy to cynically laugh at the kitschy artwork and contrived plot. It would be easy to mock it MST3K-style, as cynicism comes naturally. But it would be better to respect a sincere effort by a corporate/non-profit collaboration to improve society.


Newest 2
Newest 2 Comments

John, You're right; people nowadays like to be cynical and mock anything that's different (like a clown flying on a burger). But I do wish more kids today would be in scouts, where they can have friends and explore the outdoors with other kids their own age, instead of being weird loners, praying to their cellphone and growing up cynical.
Abusive comment hidden. (Show it anyway.)
Login to comment.
Email This Post to a Friend
"1970s Comic Book Shows Ronald McDonald Recruiting Boy Scouts and Girl Scouts"

Separate multiple emails with a comma. Limit 5.

 

Success! Your email has been sent!

close window
X

This website uses cookies.

This website uses cookies to improve user experience. By using this website you consent to all cookies in accordance with our Privacy Policy.

I agree
 
Learn More