Going away from its past unrealistic and hyper-feminine Barbie doll releases, the doll manufacturer is now keen to release toys that break the gender stereotype. After introducing female dolls that come in all shapes and sizes, Mattel has launched Creatable World, a customizable line of dolls that abandons the idea of binary-gendered toys. A “one-of-a-kind play experience,” Creatable World gave new life to the traditional dress-up doll, as My Modern Met detailed:
Described by Mattel as a “one-of-a-kind play experience,” Creatable World is a refreshing take on the traditional dress-up doll. The line features six different kits that each comprise an androgynous, childlike doll, two interchangeable hairstyles, and “endless styling possibilities.” Together, these components allow children from all walks of life to create the doll of their dreams—whether male, female, neither, or both.
image credit: via Creatable World on Instagram