IKEA unveiled this award-winning ad in 2002. It grabbed the viewer by the feels because we are familiar with Lampy from The Brave Little Toaster and Luxo, Jr. Then came the twist ending that yanked us back to reality and made us laugh. And now IKEA has returned to the story, 16 years later, for a new ad featuring the same lamp.
Now, that's much better, right? -via Metafilter
Newest 2 Comments
This is an excellent message on getting people to reuse items. I personally love thrift stores.
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That lamp's got a bright future.
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