You may have heard any of a dozen origin stories for the word "Okay." Or maybe you use "OK." It goes back as least as far as 1839, but could have been around before that. It's had quite a history since then.
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Maybe the soda was just "okay" and that's why it failed ;)
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I worked at Coca-Cola back in the ‘90s when they tried to create OK soda. Supposedly Coke was the world’s most recognized word. Every country and almost 100% of the world new the word Coke. The second most recognized word was OK. The company decided that they wanted to capitalize on this built in recognition and they created the new product. To me it tasted like flat ginger ale. I did not like it. But I was told that I was not the target market. I was told that it was good that I did not like it because that proved that Generation X and Generation Y would love it… or something like that. I do remember loving the cans, they were very cool, but the drink was lame and it ended up failing.
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