It's hard for new fast food chains to compete with the big names who have cemented their control of cities across America, and even Kenny Rogers couldn't compete with the big chicken chains- his chain of Kenny Rogers' Roasters officially closed for business in 2011.
But many failed fast food chains have found success overseas, because these American exports are popular around the world and the market isn't saturated in Asia or Europe like it is here in the U.S.
Kenny Rogers' Roasters was sold to a Malaysian firm in 2008 and has since become so big they now have 400 locations worldwide (more than they ever had in the U.S.), and they just opened their first restaurant in India.
Read The Surprising Resilience Of Failed Fast Food Chains at Atlas Obscura