When Mario dies in any of his video games he gets an extra life until it's game over...and then he starts the game over again with a fresh batch of lives.
This never ending supply of lives allows gamers to mess up all they want and keep playing, but they'd probably try harder to keep Mario alive if they knew what happened to him between lives.
I'd love to see this fun fan film by Nukazooka turned into a survival horror game set in the Mario universe, then Luigi would finally get the chance to devour his brother!
-Via Geeks Are Sexy