Get ready for an amazing music video. OK Go released the video for their new song today: “I Won’t Let You Down.” The innovative video features kaleidoscopic Busby Berkeley-style dance formations in what appears to be one continuous take, although I can’t picture how they did it. The credits list one cameraman, Makoto Okuguchi, plus a “Multi-Copter Pilot,” Kenji Yasuda. The band members are each riding a UNI-CUB personal mobility device, previously featured on Neatorama. I am looking forward to the “making of” video. -via Viral Viral Videos
Update: According to OK Go singer Damian Kulash, the video was recorded at half-speed, and this is the camera setup.
That final sequence was pretty great.
I love the use of drones in videos nowadays. People are doing some really creative things with them.