Pop up stores are all the rage now, but Adidas took it a step further with theirs. At the 2011 Primavera music festival in Barcelona, Spain, the company created an installation that looked like a giant Adidas shoe box!
Link - via Design Dautore
Update 2/18/13: Neatoramanaut Marc Sallent Aspa participated in the project. More details at WeChooseFun: Link - Thanks Marc!
Comments (2)
I've edited the original post to link to WeChooseFun.
Not only the box was cool, but once inside you could take a 180 degrees picture of yourself jumping and get a gif. Like in the matrix, but cheaper ;)
You can see a sample result here:
http://wechoosefun.com/en/item/4/Adidas-Ghettorama/
I am a neatoramanaut but never expected one of my projects appearing in neatorama. Yay!