Pantone, the company which business is to know everything there is to know about colors, has just unveiled Color of the Year for 2010 (drumroll, please): turquoise!
"Turquoise is universally appealing. It puts everyone in the same state of mind -- on vacation," says Jane Schoenborn, design director at Lilly Pulitzer. "Turquoise for us is a really big color. A lot of times it's transporting, whether you're actually going to a resort destination or not."
Leatrice Eiseman, executive director of the Pantone Color Institute, says there was no runner-up to turquoise in her mind because people crave escapism and freshness after a tough year. The shade is on the cusp of blue and green, which makes it both inviting and serene -- characteristics associated with blues -- and invigorating and luminous, which comes from green, she says.
"Transporting" was a word many used for turquoise, a shade that takes designer Tommy Hilfiger to the beach, especially the Caribbean, St. Tropez, France, or Southern California, which served as the inspiration for his newest collection. In jewelry, he thinks of the American Southwest, or Central or South America.
Well, that's better than the Color of the Year 2009, which was Mimosa Yellow: http://finance.yahoo.com/news/Top-color-for-2010-is-apf-797630639.html?x=0&.v=2 | Official Pantone web page about the announcement
Seriously, that color is so last decade, and now I guess it's "retro" so it's fashionable once again. I still say "No thanks."
I tell yah!!
Sheesh...
Took ages to clear up and was just that colour.
I agree with Katthe7th - I have vivid turquoise memories of 1989-1990...- I remember that especially because for me those were the years that I emerged out of a clotheswise-speaking pitch-black-TheCure-like punk period in my life. Turquoise was my 2nd other color after red that I dared to wear.
So yes indeed- Turquoise is soooooo Retro....!
btw: Become a fan of turquoise http://facebook.com/followthecolor
http://ifitshipitshere.blogspot.com/2010/01/talking-turquoise-brands-embrace.html