Bandai toy company from Japan has finally realized that bottles of water just aren't cute. As Japan is the cute capital of the world, this just wouldn't do. To fix the problem, they developed these adorable floating squids that can be added to any bottle of water. Thank god for Japanese innovation. Of course, they're only available in Japan, but at least they're affordable at only $6 each.
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Wouldn't be surprised to see it on Hollywood celebrities with a little extra bling to it.
at least the real ones are quickly 'biodegradeable'