Diversity Through Photoshop

Toronto's motto is "Diversity Our Strength" which makes it kinda awkward for the City to be busted for this exercise in forced diversity: they photoshopped in (badly) a token black guy for the cover of their Spring & Summer 2009 Fun Guide!

Allison Hanes of National Post has the story:

The smiling, ethnically diverse family featured on the cover of Toronto's latest edition of its summer Fun Guide was digitally altered to make the photo more "inclusive," which city officials say is in keeping with a policy to reflect diversity.

A spokesman for the department that publishes the guide listing recreation activities confirmed the publication was doctored to insert the face of a different father.

"He superimposed the African-Canadian person onto the family cluster in the original photo. It was two photographs and one head was superimposed over the original family photo," said John Gosgnach, communications director for the social development division.

"The goal was to depict the diversity of Toronto and its residents."

The cover shot caught the eye of a National Post graphics editor, who ran it through a program called TinEye that detects visual enhancements to standard art.

To add insult to injury, none of the people are actually Toronto residents: http://network.nationalpost.com/np/blogs/toronto/archive/2009/06/10/city-digitally-adds-black-guy-to-fun-guide-cover-to-make-it-more-inclusive.aspx - via Torontoist


Happy fathers day to the poor dude who was wiped out from his own family photo ONLY because of skin color . Ironically this was done for the purpose of diversity even though the real message is certain families are not accepted!
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This is the first time I've ever read/heard of an "African-Canadian." I thought such politically correct verbiage like that was extinct now. Bringing up race is racist. period.
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I love the nonsensical sentence : "... graphics editor, who ran it through a program called TinEye that detects visual enhancements to standard art."

Erm, What?

Er, that's not what it does. Tineye is a reverse image search; you point it at a picture and it finds other places on the web where that picture lives and also finds similar pictures (IE modified variants).
http://tineye.com/

It's very handy for photographers to see if people have used their images on websites, or stolen their images to use in ad campaigns.
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@Mickey. Yes precisely, how apt a comparison. Good job on avoiding the hyperbole and just going straight for the jugular. Photoshopping a black folk into pictures in the name of diversity and equal rights is EXACTLY like the Jim Crow laws.
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Grotesque photoshop hackjob and immoral decision in the name of some PC nonsense. The worst thing is, the altered pic can actually reinforce some prejudices as it makes it look as if the black guy were some leering pervert ogling the woman in a completely inappropriate and disturbing way for that context.
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Am I crazy or is the man in the left picture (the 'before' one) a man of color to begin with? He sure looks it to me. If that is the case, then why did they bother?
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i just don't get the forced diversity thing....i say let each be it's way. i don't force my issue yet i respect your issue and i expect the same in return. according to a number line +5 and -5 equal 10 units but the value equals zero. therefore, diversity has quantity without value. the mutual respsct cancels each other out to settle the argument.
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"The goal was to depict the diversity of Toronto and its residents." FAIL!
"...none of these people are actually Toronto residents." FAIL!

You mean to tell me that in the whole of Toronto they couldn't find the diversity they were looking for? Shame on everybody involved for being lazy and stupid.
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Could'nt they just find a picture with a black guy in it, the sanctimoniousness just shines forth here, some do-gooder trying to make the world a better place.
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Did anyone else see the hand at the left of the photo? They tinted it black to make it look like the man was hugging the whole group. He must be Mr. Stretchy for that to happen. That is HER hand not his. Too funny that they don't even make it look good. Sad.
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I really don't care. It looks like a matter of making
do with a photo that 'almost' worked on a tight schedule
with a small budget. I love the look in the guy's
eyes.
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LOL
Remind me of the american tv series: the more you approach to the 2000 decade, the more likely you'll find:
one asian, one hispanic, one black, and lately, one arabic.
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My client: "This image would be great except that the girl should be Hispanic, not white. You can change that, right?"

Me: "Sure, I'll just hit the 'Hispanic' button in Photoshop. It's right next to the 'Asian' button, right above the 'Blonde' button."

True story. Sad.

I'm keeping this photo example in my arsenal, for the next time a client asks!
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