On January 22nd, 1984, Apple Computer announced the January 24th
arrival of its Macintosh computer with a clever ad during Super Bowl
XVIII’s third quarter. Last week marked the 25th anniversary of the
memorable ad.- via i
Funny how Apple has become more of a "Big Brother" presence then Windows ever was. I still don't understand how Windows as a open platform is considered as Big Brother in this commercial.
The 1984 ad was marketing genius . . . and a huge risk at the time. Well done Apple! For those in my line of work, this ad is famous and a part of advertising history.
This ad is sooo overrated - I didn't like it then and it only looks worse. It's a bad riff on Terry Giliam's Brazil. So What? is what I said then - yawn I say now.
http://www.comedycentral.com/videos/index.jhtml?videoId=162976&title=planex
I remember seeing this ad when it first came out, and being thrilled that it was a female athlete. That alone seemed really progressive.