Ad agency: Lowe Jakarta, Indonesia - via directdaily
Hah! This is pretty neat. Motorcycle riders in Jakarta, Indonesia, often suffer from eye irritation (red eye) caused by pollution on the road, so when Visine wants to advertise its product, a clever ad agency "modded" a red light that has a 60 seconds countdown timer, to show how fast the eye drop works!
I wouldn't want to be a pedestrian around this light.
That sentence is pure WIN!