I don't know the story behind this awesome pic, but it must take some crafty sewing talent to pull that off! Found at One Large Prawn
Update 8/22/07: This is from a comic strip ad in The Netherlands, created by Christian Borstlap and modelmaker Quist: http://www.adcn.nl/bekroningen2006.htm [Flash, you have to hunt around for it under "Zilver"] - Thanks Marjo Duiveman!
No?
Anyways, the weight is held up by a very clever system of pulleys. Saw an A&E special.