Eyewear Ads Turn Impressionism into Realism

Does the world that you see look like it was painted by Monet or Degas? That could be pretty cool, except when you need to see clearly. That's the message behind these clever advertisements for Keloptic, a French eyewear retailer. The advertising agency Y&R Paris designed them. Their tagline is "Turning impressionism into hyperrealism."

Make sure that you get the right prescription or you could be seeing like Jackson Pollock.

-via Fubiz


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