Woman Plans To Wear The Same Dress For Six Months

There are some women who don't like being seen in the same dress twice. Then there is Amy Seiffert who has pledged to wear the same gray dress every day for six months. Yes, she washes the dress. She even changes it up by wearing the dress in different ways. But, she always wears the dress.

Amy started this project on November 15th to bring awareness to the problem of sex slavery and human trafficking in the United States.

Seiffert's combination social experiment/fashion statement is all in an effort to raise awareness and money for The Daughter Project, a non-profit organization with a mission to help girls recover from the trauma of sex trafficking and to help prevent others from being trafficked.

You can read about all about Amy's fashion adventure on her blog. Oh, and if by chance Amy should ever read this post I would like to personally congratulate her on the good news she received this week.

Heather Miller of FOX Toledo News as more: Link

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This woman has been featured on the local news, national news, and in several newspaper articles because of her dress project (I don't know her personally, but I live in her area so I've seen the media coverage). Her purpose was to raise money and awareness for an amazing non profit organization that helps girls who have been rescued from sex trafficking. Her strategy has been made clear in her interviews and on her blog... During the 6 months that she is wearing one dress, she is not making any clothing purchases and donating the money she would have spent on clothes to the organization. Also, when people see her wearing the same dress every day they ask questions. When asked why she is doing what she is doing, a door opens in the conversation for her to talk about and raise awareness regarding the sex trafficking industry and the particular organization she is supporting. She encourages them to check out the non profit's web site and give financially if they feel led.

There is a method to her madness. She DOES have a strategy and she's doing a great job.