Sarcasm Punctuation Mark

A US company has created a punctuation mark that it hopes will be used to express sarcasm. It can be downloaded for a small charge and then inserted into documents with a Ctrl key command. The company proposes that the SarcMark can be used to avoid confusion in emails:

Anyone concerned that the irony of their email or text message might not be appreciated by its recipient can use the symbol to close their sentence, thereby avoiding awkward misunderstandings.

The symbol – a dot inside a single spiral line – can be installed onto any PC running Windows 7, XP or Vista, as well as Macs and Blackberry mobile devices.


Link | Image: SarcMark

Comments (38)

Newest 5
Newest 5 Comments

This is the typographic faux pas one expects from the creators from a country that has the misfortune to mis-use the English language in the first place. Very surprised a 'smiley' isn't included...
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That can't possibly catch on. Bad design. It looks too much like the @ symbol and when hand written will always be confused for that. Also a bad idea to place a dot so close to the lines. A dot works on letters where it is clearly separate from the rest of the letter (i,j) Try to put a dot in the middle of an m and you`re asking for trouble.
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I am reminded of Kafka, but I don't know why.

I do like this clock. I think it's because I get the sense of about what time it is instead of the exact time. Since the arrival of the digital display I feel inundated with the obsession to know the exact time. I feel a sense of freedom when I go through my day without caring what time it is. This clock would help me keep that feeling while providing a gentler and sometimes necessary reminder of the time of day.

For instance:

It's about four.

and not

"At the sound of the tone it is exactly four thirteen."
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That's freaking awesome!
And come on, if after owning the clock for a day or two you can't approximate how closely the hands are to forming the letters withing (a very generous) fifteen minutes, you probably should just have a big digital watch anyway and forget the "hands" style altogether :)
This is a very clever art piece.
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